Becky G with the Limited-Edition PATRÓN Silver bottle she designed.
LOS ANGELES, CA (LA ELEMENTS) 7/23/2026 – “Jalisco has shaped both PATRÓN and me,” says 6-time Latin Grammy nominated recording artist, and two-time BMI Latin Award winner, Becky G. “It’s where PATRÓN is made and where all four of my abuelitas are from. Working with PATRÓN on Our Rainwater Project Limited-Edition PATRÓN Silver, gave us an opportunity to celebrate that connection while helping shine a light on something incredibly important: Clean water isn’t a given for everyone in Jalisco-for many household, it isn’t something that just flows from the tap, but something you carry, store and ration. If you have a platform, you use it to lift others up, and I’m proud to do that alongside PATRÓN and Isla Urbana. I hope it inspires people to not take something as essential as water for granted.”
Jalisco Mexico is experiencing a severe water crisis due to drought and industrial contamination. In response, PATRÓN Tequila and longtime partner and proud Angeleno Becky G, unveiled their most personal collaboration yet: Our Rainwater Project Limited Edition PATRÓN Silver. Designed by Becky G herself, the partnership brings a focus on the power and importance of water and the fact that reliable water access isn’t always within reach for households across Jalisco, Mexico.
The collection marks the latest chapter in a longtime partnership between PATRÓN and Becky G. Over the years, the two have celebrated milestone moments together-from the launch of PATRÓN Cristalino, which Becky G. headlined, to toasting the releases of her albums and her documentary-all built on a shared pride in their Mexican roots and a mutual belief that true greatness is earned through dedication and relentless hard work, never given.
“At PATRÓN, we’ve always believed that how you make something matters-from the way we craft our tequila with precision and care, to the partnerships we choose,” says Roberto Ramirez-Laverde, Global Senior Vice President, PATRÓN Tequila. “Becky G has been part of the PATRÓN familia for years, and she shares that same dedication to doing things the right way. Our Rainwater Project Limited-Edition PATRÓN Silver brings that shared ethos to life-celebrating where we both come from while giving back to the communities of Jalisco that continue to shape us.”
PATRÓN Silver Limited Edition
Launching alongside the collection is a documentary-style piece featuring Becky G that captures the stories of households across Jalisco and the impact rainwater harvesting systems from Isla Urbana can have in their communities. Through personal experiences and firsthand moments, the film offers a closer look at the people behind this initiative and the shared commitment that inspired our Rainwater Project Limited-Edition PATRÓN Silver.
Our Rainwater Project Limited-Edition PATRÓN Silver collectible tin featuring our iconic PATRÓN Silver is available at spirits retailers nationwide for an SRP of $42.99, while supplies last, and will also be available in select Canadian markets this fall. The exclusive run of 350 Becky G-designed bottles, complete with a custom cork and wearable scarf, will be available for pre-order by visiting patrontequila.com/becky-g beginning July 24, 2026 for $60-just in time for National Tequila Day.
For more information on Isla Urbana please visit their site.
Cover photo of Becky G and all other photography courtesy of PATRÓN
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