BEVERLY HILLS (LA ELEMENTS) 5/9/2017 – It was a time of “firsts” at the 2017 MTV Movie Awards. For the first time, TV shows were also in competition, therefore necessitating a complete name change to the MTV Movie & TV Awards. It was also the first time that men and women would compete in the same acting categories. Celebrating the diversity of the 2017 MTV Movie & TV Awards, were an array of nominees and fan favorites who gathered at the Luxe Hotel on Rodeo Drive for the GBK Pre-MTV Movie TV Awards luxury gift lounge on May 5 and 6.
The penthouse of the Luxe Rodeo Drive Hotel served as the perfect intimate setting for invited guests who were introduced to a number of outstanding gift and food and beverage sponsors. Here are a few of our favorites:
“I’m from White Plains New York,” says Grande Cosmetics founder, Alicia Grande. “I started my company nine years ago with my signature product, Grande Lash MD, that enhances your own natural lashes with ingredients like vitamins, peptides and amino acids. Our products are available at Sephora and in salons and spas. So you just apply the Grande Lash MD to your lash line at night. In four to six weeks you see results and in three months, full results. And we have a 90 day money back guarantee. We just won the New Beauty Magazine Award for the “Must Have Eyelash Enhancer of the Year.”
“We have a lip plumper available at Sephora as well. It’s a hydrating lip plumper that increases the hydration in your lip by 51 percent. It has hyaluronic acid and marine peptides in it. We use niacin instead of peppers to plump your lips so it doesn’t burn. Use it twice a day to get long-term benefits. Not only do you smooth out your lips, you also hydrate your lips and increase the collagen by 15 percent. The hyaluronic acid works to condition the lips, absorbs moisture from the air and smooths out the lips as well.”
Thoughtfully is a company that creates a gift box for practically any occasion. From birthdays and graduations to the perfect present for the hot sauce aficionado in your life, Thoughtfully has you covered. And speaking of covered…check out the clever and creative packaging!
“We are a floral company and event production company,” says George Ortega of Square Root Designs. “We are the in-house florists to the Beverly Wilshire Four Seasons and we have been in business for over 20 years. Bouquet Bar is a sister company of Square Root Designs and was just launched in February on Valentine’s Day. Bouquet Bar came about because my partners, David (Yusuf) and Alex (Amidi) felt there was a big void combining flowers and luxury gifts. Chrissie Tiegan and the Kardashians have all received our gift boxes, loved them and instagrammed them. We offer shipping all over the US.”
Bouquet Bar has created several differently themed gift boxes. Among them are, The Cocktail, The Martini and The Champagne. VIP guests of the GBK 2017 Pre- MTV Movie & TV Awards Gifting Suite were gifted The Cocktail gift box, which was filled with an assortment of delicious treats, restorative indulgences and of course a beautiful floral arrangement.
“We decided that normal kayaking is boring,” says Brian Maxfield of Crystal Kayak. “We wanted to go to the next level and allow people to actually be in the water, feel like they’re in nature. So the concept of clear boats has been around for a long time, but we just enhanced it and really engineered it properly. Celebrities are all signing the kayak today and then they’re going to share it on their social marketing network. Whoever gets the highest engagement over the week gets to donate this to a charity of their choosing, and, we are also gifting one kayak to that celebrity.
Philanthropy at the GBK 2017 MTV Movie & TV Awards gifting suite came in the form of the documentary, Stopping Traffic. The purpose of the film is to bring awareness to the tragedy of human trafficking.
“Our film’s coming out in September,” says Stopping Traffic director Sadhvi Siddhali Shree. “We just had our cast and crew screening and it went amazingly well, it was here in LA. In September, we have our big premiere here. Jeanie Mai is involved with the film, she’s featured in it, she’s also the executive producer on it as well. Other celebrities involved are Dolph Lundgren and Kristan Renton. So we’re using many voices to help raise awareness of human trafficking so we give specific calls to action on what people can do.”
Celebrities received a hat, soundtrack and VIP pass to the premiere. They were also gifted a three-day spiritual retreat at the Siddhayatan Tirth and Spiritual Retreat Center.
Refreshments for the GBK MTV Movie & TV Awards were provided by Son of a Bun, who offered a selection of savory burgers all made with the freshest ingredients and hand crafted margaritas by 4 Copas Tequila. 4 Copas Tequila is organic, 100 percent agave and kosher.
To learn more about GBK Productions and the gift sponsors mentioned in this article, please visit their websites.
Cover photo: Devin Druid of 13 Reasons Why at the Bouquet Bar display courtesy of Vanessa Tremblay/Eclat PR